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Entrepreneurial Learning Series 3.0

Welcome to our Entrepreneurial Learning Series– the ultimate pathway to equip university students with the essential knowledge and skills needed to embark on your startup journey. In just one semester, we offer six dynamic classes covering vital areas such as accounting, legalities, marketing, and pitching skills. Our comprehensive curriculum is designed to provide you with a solid foundation, and empower you with the necessary know-how and practical expertise to navigate your entrepreneurship journey. Join us on this transformative start-up learning journey and unlock your potential as a successful entrepreneur!

You can redeem a maximum of THREE CCL credits in this Entrepreneurial Learning Series. (Each course = 1 CCL credit)

Poster*CCL recognised

*Participants who attend all sessions will receive a Certificate of Completion

 

Date and Time Training Course Content Speaker

27 September, 2024

16:00 - 18:00

AAB301

EL 101
Preparing and Empowering Yourself for a Start-up Journey

Register HERE

- Are you ready for founding a startup?

- The J-Curve model of the Entrepreneurial Life Cycle

- Assessing feasibility of business ideas and Market Opportunities

- Crossing the Chasm - Normandy D-day Strategy (Stage 1)

Mr Raymond Mak
Founder and CEO,
WeExpand

3 October, 2024

16:00 - 18:00

AAB301

EL 102
Legal Misconceptions for Start-ups

Register HERE

- Do I need to register a company first before running the business?

- What to consider when planning a Co-founder shareholder structure?

- How to manage contracts when dealing with investors or partners?

- Potential liability risk you need to be aware of when kick-starting your business

Ms Cermain Cheung
Consultant,
OLDHAM, LI & NIE Law Firm

8 October, 2024

16:00 - 18:00

AAB301

EL 103
Nurturing and equipping yourself with MVP, Sales and Marketing Strategy

Register HERE

- Crossing the Chasm - Normandy D-day Strategy (Stage 2)

- Market Validation with MVP and Market Opportunities

- How do startups develop their business and generate sales revenue?

- Sales Cycle and pipeline management for higher visibility of your business

Mr Raymond Mak
Founder and CEO,
WeExpand

14 October, 2024

16:00 - 18:00

InnoCentre, Kowloon Tong

EL 104
How to make a persuasive pitch?

Register HERE

- Key steps to note before crafting a sounding pitch

- How to communicate effectively with stakeholders

- Conducting effective sales pitches

- Storytelling techniques

Ms Laura Cozijnsen
Principal Trainer
Lighthouse Consultant Limited

21 October, 2024

10:30 - 12:30

AAB301

EL 105
From 0 – 1 : Understanding the Live Streaming e-Commerce Industry

(This session is conducted into Cantonese)

Register HERE

.Market analysis and future trends of the live e-Commerce industry
.Differences and commonalities of various social media platforms
.How entrepreneurs can choose the right social media platform?
.Key business models of live e-Commerce

Miss JingJing Zeng
Trainer
OneKey Media

11 November, 2024

16:00 - 18:00

AAB301

EL 106
Strategic Accounting Practices for Future Investment Readiness

Register HERE

- Overview of how accounting impacts investment decisions

- Understanding financial statements

- Importance of budgeting in investment planning

- Techniques for financial forecasting to support investment decisions

- Case Studies

Mr Henry Fung
Director, Global Consulting Services Limited

13 November, 2024

18:00 - 21:00

DLB302

EL 107
Mastering Generative AI in Data Analytics

Register HERE

-    Introduction to Generative AI and Data Analytics

-    Hands on experience of Python and Large Language models

-    Hands on experience of Power BI and AI models

-    Real world examples and data insights on start-ups

-    Impact of Gernerative AI and Data Analytics

Dr Patrick Tsoi
Trainer of Certified Data Professional in Open-source Software

Enquiries: Ms Becky Poon (T: 3411 5385; E-mail: becky_poon@hkbu.edu.hk)