ICM Boss Talk - Road to become a Pioneer of Digital Marketing

As the global performance marketing agency of IPG Mediabrands, Reprise Digital is the world’s largest performance marketing network, with over 3,000 experts in 68 offices in 48 markets. They are obsessed with Customer Flow, the continuous movement of your customers along the path to purchase. Their purpose is to help you build and accelerate Customer Flow, and we offer deep expertise in digital crafts required to move customers along that journey. We do this by unifying their craft experts which include search, social media, SEO, eCommerce, content creation and strategy under a single operating system. Their expert team of specialists deliver integrated initiatives that help the world’s leading brands connect to the people who drive their business forward – efficiently and effectively. Reprise is headquartered in New York with over 60 offices around the world.

In the talk, their Digital Director and Digital Manager will share their digital campaigns with students. They will also advise how students can start their career in Digital Marketing.